Uganda Tourism Board Welcomes Pearl Hoareau-Kakooza As New Chairman


The Uganda Tourism Board (UTB) has recently announced the appointment of Pearl Hoareau-Kakooza as its new Chairman. Hoareau-Kakooza, a seasoned tourism professional with over 20 years of experience in the industry, brings a wealth of knowledge and expertise to her new role.

In a statement released by UTB, the organization expressed their excitement at having Hoareau-Kakooza on board. “We are thrilled to welcome Pearl Hoareau-Kakooza as the new Chairman of the Uganda Tourism Board. Her extensive experience and passion for the tourism industry make her the perfect candidate to lead our organization to new heights,” said a spokesperson for UTB.

Hoareau-Kakooza’s appointment comes at a crucial time for Uganda’s tourism industry, which has been severely impacted by the COVID-19 pandemic. With international travel restrictions in place and a decline in tourist arrivals, the industry is facing unprecedented challenges. However, Hoareau-Kakooza’s leadership and strategic vision are expected to help UTB navigate these difficult times and position Uganda as a top tourist destination once again.

As Chairman, Hoareau-Kakooza will be responsible for overseeing UTB’s operations, promoting Uganda as a tourism destination, and working with stakeholders to develop and implement strategies to drive growth in the industry. Her vast experience in tourism marketing and promotion will be instrumental in attracting tourists to Uganda and showcasing the country’s unique attractions and cultural heritage.

UTB has expressed confidence in Hoareau-Kakooza’s ability to lead the organization and drive positive change in Uganda’s tourism sector. “We believe that under Pearl Hoareau-Kakooza’s leadership, UTB will continue to play a key role in promoting Uganda as a top tourism destination in Africa. We look forward to working closely with her to achieve our goals and support the growth of the tourism industry in Uganda,” said the UTB spokesperson.

With Hoareau-Kakooza at the helm, UTB is poised to overcome the challenges posed by the pandemic and emerge stronger than ever. Her appointment signals a new era for Uganda’s tourism industry, one that is focused on innovation, sustainability, and growth. As the country looks towards recovery and rebuilding its tourism sector, Hoareau-Kakooza’s leadership will undoubtedly play a crucial role in shaping the future of Uganda’s tourism industry.

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