Tourism Ireland recently showcased its partnership with the prestigious BMW International Open at the Golfclub München Eichenried in Munich. The event, which took place from June 20-23, 2019, brought together golf enthusiasts from around the world to witness top players compete for the title.
Tourism Ireland’s partnership with the BMW International Open is part of its ongoing efforts to promote Ireland as a top destination for golf tourism. Ireland is home to some of the world’s most scenic and challenging golf courses, making it a popular choice for golf enthusiasts looking for a unique and memorable experience.
The partnership with the BMW International Open provided Tourism Ireland with a platform to showcase Ireland’s world-class golf resorts, stunning landscapes, and warm hospitality to a global audience. The event attracted thousands of spectators, including golf fans, journalists, and industry professionals, who were able to learn more about Ireland’s golf offerings through interactive exhibits and promotional materials.
In addition to showcasing Ireland’s golf tourism offerings, Tourism Ireland also used the event to highlight the country’s rich culture, heritage, and attractions. Visitors to the Tourism Ireland stand were treated to traditional Irish music and dance performances, as well as samples of Irish food and drink. The stand also featured information on popular tourist destinations, such as the Wild Atlantic Way and the Causeway Coastal Route, encouraging visitors to explore all that Ireland has to offer beyond its golf courses.
The partnership between Tourism Ireland and the BMW International Open has proven to be successful in promoting Ireland as a premier golf destination. The event provided an opportunity for Tourism Ireland to connect with key industry stakeholders, including golf tour operators, travel agents, and media outlets, to further promote Ireland as a must-visit destination for golf enthusiasts.
Overall, the BMW International Open in Munich was a shining example of Tourism Ireland’s successful partnerships in promoting Ireland as a top tourist destination. By showcasing the country’s world-class golf courses, stunning landscapes, and warm hospitality, Tourism Ireland continues to attract visitors from around the world who are looking for a unique and memorable travel experience.
