TAT boosts ‘Travel Ivory Free’ campaign in partnership with WWF Thailand


The Tourism Authority of Thailand (TAT) has partnered with WWF Thailand to boost its ‘Travel Ivory Free’ campaign, in a bid to raise awareness and combat the illegal ivory trade. This collaboration aims to protect Thailand’s elephants, which are under threat due to poaching and the demand for ivory products.

Thailand has long been considered a major hub for the illegal ivory trade, with the country being a transit point for smugglers and a destination for the sale of ivory products. This partnership between TAT and WWF Thailand is a significant step towards addressing this issue and promoting responsible tourism.

The ‘Travel Ivory Free’ campaign focuses on educating tourists about the devastating impact of the ivory trade and encouraging them to refrain from purchasing ivory products. It aims to create a sense of responsibility among tourists, urging them to make ethical choices during their travels.

As part of this campaign, TAT and WWF Thailand have launched a series of initiatives to engage tourists and raise awareness. These include educational materials, such as brochures and posters, which will be distributed at airports, hotels, and popular tourist attractions across the country. The campaign also features an online platform where tourists can pledge their commitment to travel ivory-free and share their experiences.

Moreover, the partnership aims to work closely with the tourism industry to encourage sustainable practices and ensure that travelers are aware of the laws and regulations surrounding the ivory trade. This includes training hospitality staff, tour guides, and travel agents to provide accurate information to tourists and discourage the purchase of ivory products.

By collaborating with WWF Thailand, TAT is leveraging the expertise and experience of a leading conservation organization to effectively tackle the issue of illegal ivory trade. WWF Thailand has been at the forefront of wildlife conservation efforts in the country and has a strong track record of successful campaigns.

The ‘Travel Ivory Free’ campaign is aligned with the global efforts to protect elephants and combat the illegal ivory trade. It supports the worldwide ban on commercial ivory trade, which has been implemented by various countries to protect these majestic animals from extinction.

Thailand’s commitment to ending the illegal ivory trade is a significant step towards conserving its wildlife and promoting responsible tourism. By partnering with WWF Thailand, TAT is sending a clear message that the country is dedicated to protecting its natural heritage and ensuring a sustainable future for its tourism industry.

In conclusion, the collaboration between TAT and WWF Thailand for the ‘Travel Ivory Free’ campaign is a crucial step towards raising awareness and combating the illegal ivory trade. This partnership will not only protect Thailand’s elephants but also promote responsible tourism practices among travelers. With the combined efforts of TAT, WWF Thailand, and the tourism industry, Thailand is taking a proactive stance in the fight against the illegal ivory trade, setting an example for other countries to follow.

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