TAT and UnionPay Partner to Boost Tourism for 2.1 Million Chinese Travelers in Thailand from January to April, 2024


The Tourism Authority of Thailand (TAT) has partnered with UnionPay to boost tourism for 2.1 million Chinese travelers in Thailand from January to April, 2024. This collaboration aims to enhance the overall travel experience for Chinese tourists and promote Thailand as a preferred destination for Chinese travelers.

UnionPay is a leading global payment network, with over 10 billion cards issued worldwide. The partnership with TAT will allow UnionPay cardholders to enjoy exclusive discounts, benefits, and privileges when traveling in Thailand. This includes special offers on hotels, restaurants, shopping, and attractions, as well as convenient payment options at various merchants across the country.

With the rise of Chinese outbound tourism, Thailand has become one of the top destinations for Chinese travelers. In 2023, Thailand welcomed over 10 million Chinese visitors, making China the largest source market for tourism in Thailand. The partnership between TAT and UnionPay aims to further capitalize on this trend and attract even more Chinese tourists to Thailand in 2024.

By offering exclusive discounts and benefits to UnionPay cardholders, TAT hopes to incentivize Chinese travelers to choose Thailand as their next holiday destination. This partnership also aims to enhance the overall travel experience for Chinese tourists, making it easier and more convenient for them to explore the beauty and culture of Thailand.

In addition to promoting Thailand as a preferred destination for Chinese travelers, the partnership between TAT and UnionPay also aims to boost the local economy and support the tourism industry in Thailand. By attracting more Chinese tourists to the country, Thailand can generate revenue and create jobs for local communities, contributing to the overall growth and development of the tourism sector.

Overall, the partnership between TAT and UnionPay is a strategic move to boost tourism for 2.1 million Chinese travelers in Thailand from January to April, 2024. By offering exclusive discounts and benefits to UnionPay cardholders, TAT aims to attract more Chinese tourists to Thailand and enhance their overall travel experience. This collaboration not only benefits Chinese travelers but also supports the local economy and promotes the growth of the tourism industry in Thailand.

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