ONMT (Office National Marocain du Tourisme) has recently made an exciting announcement, revealing its collaboration with Iberian and Latin American travel operators in Madrid. This partnership aims to promote tourism between Morocco and these regions, showcasing the unique cultural experiences and natural wonders that the country has to offer.
The event took place in Madrid, where representatives from the ONMT, along with key players from the Iberian and Latin American travel industry, gathered to discuss future collaborations and strategies. The meeting served as an opportunity to foster stronger ties between Morocco and these regions, with the aim of increasing tourism flows and diversifying visitor profiles.
Morocco is known for its rich history, beautiful landscapes, and vibrant culture. By partnering with Iberian and Latin American travel operators, the ONMT hopes to tap into new markets and attract a wider range of visitors to experience the country’s offerings.
During the event, the ONMT showcased its latest tourism campaign, which highlights the diversity of experiences available in Morocco. From the bustling markets of Marrakech to the serene beaches of Essaouira, the campaign aims to capture the attention of travelers seeking unique and authentic experiences.
The collaboration with Iberian and Latin American travel operators is expected to be mutually beneficial. These operators will gain access to a new and exciting destination to offer their clients, while the ONMT will benefit from their expertise in promoting and selling travel experiences in these regions.
Furthermore, the collaboration will also focus on sustainable tourism practices. Morocco has been increasingly prioritizing sustainability in its tourism industry, aiming to protect its natural resources and preserve its unique heritage. By partnering with Iberian and Latin American travel operators who share the same values, the ONMT hopes to promote responsible tourism practices and encourage visitors to explore Morocco’s natural beauty while leaving a minimal impact on the environment.
This collaboration comes at a time when the travel industry is slowly recovering from the impacts of the global pandemic. Morocco, like many other countries, has been heavily affected by the decrease in international travelers. By partnering with Iberian and Latin American travel operators, the ONMT aims to boost tourism and revive the sector, contributing to the country’s overall economic recovery.
The collaboration between the ONMT and Iberian and Latin American travel operators is an exciting development for the tourism industry in Morocco. It presents an opportunity for the country to showcase its unique offerings to a wider audience, while also promoting sustainable tourism practices. With this partnership, Morocco hopes to attract a diverse range of visitors who are eager to explore the country’s rich history, breathtaking landscapes, and vibrant culture.
