Hong Kong Tourism Board Launches ‘Summer Chill Hong Kong’ Campaign with ‘Triple Rewards’ Valued Over HK$100 Million


The Hong Kong Tourism Board (HKTB) has recently announced the launch of its latest campaign, ‘Summer Chill Hong Kong’, aimed at promoting the city as a vibrant and exciting destination for summer holidays. The campaign comes with ‘Triple Rewards’ valued at over HK$100 million, offering visitors a plethora of discounts, deals, and special offers to make their stay in Hong Kong even more enjoyable.

The ‘Summer Chill Hong Kong’ campaign is part of HKTB’s ongoing efforts to attract visitors to the city and boost tourism in the wake of the COVID-19 pandemic. With international travel restrictions easing and more people looking to explore new destinations, Hong Kong is positioning itself as a top choice for summer getaways.

The campaign features a range of exciting activities and promotions designed to appeal to a wide range of travelers. From discounted hotel stays and dining deals to shopping discounts and free attractions tickets, visitors can enjoy a host of benefits when they book their summer holiday in Hong Kong.

One of the highlights of the campaign is the ‘Triple Rewards’ offer, which includes three tiers of rewards for visitors to enjoy. The first tier offers discounts on hotel stays, dining, shopping, and attractions, while the second tier includes additional perks such as free gifts, complimentary meals, and special experiences. The third tier features exclusive deals and discounts for visitors who spend a certain amount during their stay in Hong Kong.

In addition to the ‘Triple Rewards’ offer, the ‘Summer Chill Hong Kong’ campaign also includes a series of events and activities to showcase the city’s diverse culture and attractions. From food festivals and art exhibitions to outdoor concerts and water sports activities, there is something for everyone to enjoy in Hong Kong this summer.

Mr. Dane Cheng, Executive Director of HKTB, expressed his excitement about the campaign, stating that “Hong Kong is a vibrant and dynamic city with so much to offer visitors. With the ‘Summer Chill Hong Kong’ campaign, we want to show the world that Hong Kong is open for business and ready to welcome travelers back with open arms.”

The ‘Summer Chill Hong Kong’ campaign is set to run from now until the end of August, giving visitors plenty of time to take advantage of the special offers and discounts available. Whether you’re looking for a relaxing beach holiday, a cultural city break, or an exciting adventure, Hong Kong has something for everyone this summer. So why not book your trip now and experience the magic of Hong Kong for yourself?

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