CATO Leadership Team proactively engages with key Government Stakeholders to Foster Collaboration and Progress


The CATO (Council of Australian Tour Operators) leadership team has been making significant strides in fostering collaboration and progress with key government stakeholders in the tourism industry. By proactively engaging with government officials and agencies, CATO is working towards creating a more sustainable and successful future for the Australian tourism sector.

CATO is an industry association that represents the interests of tour operators and wholesalers in Australia. With a strong focus on advocacy and industry development, CATO plays a crucial role in shaping policies and regulations that impact the tourism industry.

In recent years, the tourism industry in Australia has faced numerous challenges, including the impact of the COVID-19 pandemic, changing consumer preferences, and environmental concerns. In response to these challenges, CATO has been working closely with government stakeholders to address key issues and drive positive change.

One of the key initiatives undertaken by CATO is the establishment of regular dialogue and collaboration with government agencies such as Tourism Australia, the Department of Foreign Affairs and Trade, and state and territory tourism bodies. By engaging with these stakeholders, CATO is able to provide valuable insights and feedback on policy decisions and industry trends, and advocate for the interests of its members.

Through these collaborations, CATO has been able to influence key policy decisions that have a direct impact on the tourism industry. For example, CATO has been actively involved in discussions around border closures and travel restrictions during the COVID-19 pandemic, advocating for a coordinated and consistent approach to ensure the survival of the tourism sector.

In addition to advocacy efforts, CATO has also been working on initiatives to support the professional development and growth of its members. By providing educational resources, networking opportunities, and industry insights, CATO is helping tour operators and wholesalers navigate the challenges of the rapidly changing tourism landscape.

Overall, CATO’s proactive engagement with key government stakeholders has been instrumental in driving collaboration and progress in the Australian tourism industry. By working together with government agencies, CATO is able to advocate for the interests of its members, influence policy decisions, and shape the future of the industry for the better.

As the tourism industry continues to evolve and face new challenges, the collaboration between CATO and government stakeholders will be crucial in ensuring the long-term success and sustainability of the sector. Through ongoing dialogue and cooperation, CATO is well-positioned to lead the way in driving positive change and innovation in the Australian tourism industry.

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