Alphabet Inc (NASDAQ: GOOG) shares are on the rise following reports that Apple Inc (NASDAQ: AAPL) is in talks to integrate Google’s Gemini AI engine into future iPhones. The news has sparked excitement among investors and tech enthusiasts alike.
According to Bloomberg, Apple and Google are actively negotiating the possibility of incorporating Google’s Gemini AI engine into the iPhone. The discussions are said to be focused on licensing Gemini to power new features in upcoming iPhone models. While the terms have not been finalized, the potential partnership could have significant implications for both companies.
In addition to Google, Apple has also been in talks with OpenAI about using its AI model for the new phone features. This move comes as Apple continues to invest in AI technology to enhance its products and services.
Apple’s partnership with Alphabet for its Search product is well-known, with Google paying billions to be the default search engine on Apple devices. The potential integration of Google’s Gemini AI engine into iPhones could further strengthen the relationship between the two tech giants.
Both Apple and Google shares saw a boost in trading following the report. Apple, in particular, has been under scrutiny for its AI strategy, with investors eager to see the company’s plans for advancing in this space. The upcoming Worldwide Developers Conference in June is expected to shed more light on Apple’s AI initiatives.
Alphabet is set to report earnings at the end of next month, with analysts forecasting earnings of $1.51 per share and revenue of $78.58 billion. The potential integration of Google’s Gemini AI engine into iPhones could be a significant development for Alphabet, further solidifying its position in the tech industry.
Overall, the news of Apple and Google’s potential partnership in integrating AI technology into iPhones is a positive development for both companies. It demonstrates their commitment to innovation and collaboration in driving the future of technology. Investors will be eagerly watching for further updates on this exciting development.
