The Allan Labor Government has announced a new funding program aimed at boosting tourism in regional Victoria. The program, which will see $10 million allocated over the next three years, is part of the government’s broader strategy to support and promote regional tourism in the state.
The funding program will provide grants to local councils, businesses, and community groups to develop new tourism experiences, improve infrastructure, and promote their regions to visitors. This could include projects such as building new walking tracks, upgrading visitor facilities, hosting events and festivals, or launching marketing campaigns to attract more tourists.
The program is designed to help regional Victoria capitalize on its unique attractions and natural beauty, showcasing the diverse range of experiences available beyond Melbourne. From the stunning coastline of the Great Ocean Road to the picturesque vineyards of the Yarra Valley, regional Victoria has something for everyone and the government is committed to helping communities make the most of their tourism potential.
Minister for Tourism, Allan Labor, highlighted the importance of tourism to the regional economy, stating that “tourism is a major driver of jobs and economic growth in regional Victoria, and this funding program will help to support local businesses and communities to thrive.” The government hopes that by investing in regional tourism, it will not only boost visitor numbers and spending but also create new jobs and opportunities for locals.
The announcement has been welcomed by regional tourism operators and industry groups, who see the funding program as a much-needed boost for the sector. They believe that by investing in infrastructure and marketing, regional Victoria will be able to attract more visitors and compete with other popular destinations around the country.
Overall, the launch of the new funding program is a positive step towards supporting and promoting regional tourism in Victoria. By investing in the development of new experiences and infrastructure, the government aims to help regional communities thrive and grow their tourism industries. With $10 million allocated over the next three years, the program is set to make a significant impact and help to showcase the best of what regional Victoria has to offer.
